We're so happy to be seeing a backlash against throw away fashion, with people caring more about the quality and ethics of their clothing than basing their purchase completely on cheapness. A lot of consideration goes into the design and production of our clothing. Our garments have an average of 16 panel pieces, are all UK made, and made in smaller batches to allow us to react quickly to demands and not to over produce what's not needed.
We use prints that allow for minimum wastage and any fabric wastage we do get goes to our local scrap store. We try to offer a mixture of stock prints from our suppliers as well as printing our own using designs we have created or collaborations with other designers. This is why you will find a difference in price between the printed Lycra pieces as it costs more to produce our custom, exclusive prints. We're eager to offer these original and exciting prints because we know they're not like anything you see anywhere else.
When it comes to the fabric, all of our prints are digitally printed which offers really vibrant colours. We are now using recycled Life Lycra, made from fishing nets and tulle as our print base and our standard black lycra. All our fabrics are chosen for a balance of stretch and their excellent fabric memory to eliminate any fabric sagging over time and keeping you firmly smoothed for ultimate confidence.
When it comes to the sparkles and shine it can be a little trickier. Due to the way they're manufactured, over time dulling and wear will occur. To make sure you get the most shine for the longest, we go for the best options available, and in some cases do not to make them in styles that see the most wear and tear. For example, we don't make leggings in our jewel fabric as these tend to be used for more everyday wear.